The “bright ring” sold at the “Pound Shop” each retail price is only one pound eternity ring. On the arrival of Western Valentine’s Day, the British cheap shop “Poundland”, which specializes in one eternity ring pound bargain, sold a total of about 40,000 units. One pound engagement rings are selling so surprisingly. Britons spend romantic Valentine’s Day, some give flowers and some give chocolates, but it seems that more and more people like eternity ring to use a ring bought for one pound to express their love. One pound stores across the UK told the BBC that they sold nearly 40,000 engagement rings this Valentine’s Day this year, almost double the number last year. But the store said that each retail price was only one Sterling ’s “Bling Rings” and “Man Bands” are only eternity ring temporary substitutes and are not recommended as real engagement rings. The famous Martha supermarket in the UK this year launched “love shapes” According to data from consumer research company “Savvy”, Britons ’spending on Valentine ’s Day last year reached 853 million pounds, an increase of 7.8% over 2018. Valentine ’s Day is a big opportunity because It’s no surprise that retailers want to make a big profit. “One Pound Shop” said that this year they launched a eternity ring wide range of Valentine’s Day products, more than 80 kinds of products, including perfumes, rings and “content only for adults Valentine ’s card. British supermarket Martha (M & S) also launched “love sausage” and “love cucumber” that can be cut into eternity ring a heart shape. Consumer retail analyst Kate Hardcastle said Valentine ’s Day Retailers are very important because consumers will walk into the store at this time and often have impulse purchases. She said that during the past Christmas and New Year, the UK retail industry performed poorly, so this year ’s Valentine ’s Day Shops are even more important. Restaurants, flower shops and gift shops are expected to be driven by this wave of Valentine ’s Day spending, and February 14 may be their busiest day of the year. Valentine ’s Day performance of the flower delivery company “Interflora” Interflora, a big express delivery company, told the BBC that this year’s Valentine’s Day flower delivery will be 15 times higher than usual, about every second Three bouquets of flowers are coming out. The restaurant reservation website “Quandoo” also stated that the number of restaurant reservations for Valentine’s Day this year has increased by 160% compared to the average Friday reservation. However, they expect that the number of customers who cancel reservations will also increase. Hyman) said that Valentine ’s Day has long been an opportunity for promotion in various industries, but the promotional activities are not as enthusiastic as “Black Friday”. He said that Valentine ’s Day promotions have become more and more overwhelming to attract consumers. Attention is a bit “unscrupulous.” “I think that when the retail industry stagnates, more and more merchants are beginning to do whatever they can to make every effort to take advantage of opportunities to promote. “In fact, until now, it can be said that the store is promoting every day, and if you just make up a reason, you can launch different promotional activities.